RKVN
New identity for RKVN, fitting for queens.
RKVN is an all-girls football team formed through a collaboration between four clubs in Reykjanes, with the shared goal of strengthening girls’ football in the region. With big ambitions and a team already making its mark, the aim was to create an identity that reflects the team's drive and potential.
The identity is playful, energetic and bold, reflecting the spirit of the team’s 11 to 16 year-old players - an age where football should first and foremost be fun. The logo is inspired by Sportvík, a local sports store that equipped the Reykjanes community in the 70s and 80s. A flexible logo system gives the team freedom to express its identity across different applications.
In a sport where girls’ and women’s football has often received less recognition, RKVN’s identity is designed to stand out. It is my sincere hope the young football queens of RKVN feel proud of their new identity and can fill it with good memories and achievements.
